About SONAR

Whether you work in a record label, a creative agency, or you’re just a music lover always on the hunt for new music gems, SONAR is the place for you.

SONAR is a prediction model that detects high potential among emerging music artists. It combs through thousands of data points to identify strong signals of future growth. If you have ideas or feedback, please reach out - we’re working to improve it every day.

Why subscribe?

Subscribing to SONAR will get you to discover new emerging artists predicted to grow by our model. For each post, we dissect an artist’s growth trajectory across their current streaming stats, audio feel, release patterns and audience insights.

Free readers will have access to one artist each week while paid subscribers will receive insights on 5 artists, full access to our archive and will be able to consult our team for custom artist research.

Don’t wait up!